Fractional Friday

March 14, 2025

TRIVIA QUESTION

What do you call a group of crows?

A) A flock
B) A murder
C) A parliament
D) A conspiracy

Check your answer at the bottom of the newsletter.

Podcast: How CEOs Make or Break Sales

Sometimes, when the CEO of a company tries to help close a sale, it can actually hurt the deal, even if they mean well. A marketing professor named Christoph Senn studied how CEOs act in these situations. He found five main types of CEO behavior when it comes to sales. Some of these types are really good at closing deals, while others can mess things up.

In this episode, HBR On Leadership teaches you what to do if your CEO is either too involved or not involved enough in sales.

In this edition:

🤝 I Worked With Jeff Bezos At Amazon In The Early Years: My Review
🤖 How to Build Your Own AI Assistant
🚀 15 Best Entrepreneur Conferences to Attend in 2025

I Worked With Jeff Bezos At Amazon In The Early Years: My Review

Jeff Bezos was super focused on what he wanted to achieve, but he was a pretty likable guy.

This story is based on a real conversation with Steve Yegge, who's 56 and lives in Washington. He talked about his time working at Amazon from 1998 to 2005, not long after it was founded in 1994.

How to Build Your Own AI Assistant

If you use AI a lot, you know it can be annoying to keep uploading the same files and instructions every time you want to do something similar. Luckily, many AI platforms let you create your own custom AI assistants.

These assistants remember your files and prompts, so you don't have to keep repeating yourself.

The 15 Best Entrepreneur Conferences to Attend in 2025

In the startup world, things change really quickly. You always feel like you need to keep an eye out for the next big opportunity and go after it. That's why it's so important to meet people and learn from the best in the business. Conferences are great for this. But there are so many to pick from, it can be tough to know which ones are worth your time.

Here's a list of the best entrepreneur conferences happening in 2025.

No BS. 

Free 60-Minute Workshop Packed With Real, Actionable Strategies 

I’m hosting another session, and I’d love for you to join us. As a special invitee, I’m giving you priority access to the next event.

No fluff, just real strategies that help fractional executives generate demand, land premium clients, and scale their business with confidence.

Make sure you don’t miss out again—this session could be the one that changes the game for your business.

📅 Save the Date: Tuesday, Mar 18 | 1:00 PM EST

🎁 Live Attendees Exclusive: Stay until the end to receive our guide, "How to Stand Out and Get Hired as a Fractional Executive."

TRIVIA ANSWER

The answer is b) A murder

Crows are wicked smart birds! They can use tools, solve puzzles, and even hold grudges. Maybe that's why a group of them got such a creepy name—"a murder of crows". Some think it's because crows were often seen hanging around battlefields or because of their black feathers. Crows aren't murderous. They're social birds that work together, warn each other about danger, and even have funerals for their fallen friends. So, next time you see a bunch of crows, you can impress your friends by saying, "Look, there's a murder!"

That’s a wrap!

Best regards,
Sue Mysko, Fractional Powerhouse
Founder, Hire A Fractional and FractionalOS

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