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- đźź They Said Your Pitch Was Great. Then Ghosted You.
đźź They Said Your Pitch Was Great. Then Ghosted You.
Why clarity beats charisma and what to do when you're being liked but not hired.
Sue Mysko
May 16, 2025
You nailed the meeting. They nodded the whole time. They said, “This sounds amazing.”
And then?
Silence.
No email. No follow-up. Just… gone.
It happens more than most fractionals want to admit.
You think: “Was it price? Timing? Did I say too much? Not enough?”
But here’s what I’ve learned:
When smart, capable executives get ghosted, It’s not because they weren’t good enough.
It’s because they weren’t clear enough.
You were liked. But you weren’t trusted to lead.
And often, it’s because you confused connection for conversion.
You told a good story. You sounded impressive. But your offer? It was fuzzy.
Charisma is nice. But clarity closes.
If your offer doesn’t answer one simple question— “What am I buying and what will it do for me?”— you’ll keep hearing “we’ll think about it.”
And worse— You’ll keep thinking it’s you.
It’s not.
It’s your pitch.
Tomorrow, we’ll talk about proposals—and why they’re getting longer, more bloated, and less effective. If you’ve ever spent hours customizing a proposal that went nowhere… you’ll want to read this one.
(And if you missed the last note on how pricing filters your best-fit clients, you can find it HERE.)
Fractional powerhouses aren’t born. They’re built.
– Sue
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Oh, and PS - Whenever you’re ready, I have a few ways to help you grow faster.
Here are 3 ways we can do this together:
MY AMAZON BEST-SELLING BOOK >> Just starting out or shifting from corporate? The Fractional Formula shows you how to turn your expertise into a business that attracts premium clients.
DONT MISS THE WEBINAR >> Join us live Tuesday at 1pm EST to learn the system fractionals use to build a predictable pipeline—without cold outreach or burnout.
LET'S FIX WHAT'S NOT WORKING >> You’re great at what you do. So why aren’t clients saying yes? If your offer isn’t converting, it’s probably not your talent—it’s your messaging. On a free strategy call, I’ll show you how to tighten your positioning and connect with premium clients using the FractionalOS™ system.